Strawberry Cake

Dine LA Restaurant Week Toolkit

JULY 25 - AUGUST 8, 2025

Register by June 24

KEY PROGRAM DATES
Event Dates
Friday, July 25 - Friday, August 8, 2025

 

Registration Dates
Registration by June 24 ($800)
After June 24 ($1,000)

 

Menu Due Date
Menu Submission by Tuesday, June 24
 
Social Promotion Date
Dedicated Instagram Menu Callout Submission by Tuesday, June 17
REGISTER NOW
Register now for Dine LA Restaurant Week at DINELA.COM/REGISTER

 

DEADLINE TO REGISTER: TUESDAY, JUNE 24

 

For more information, contact:
Ingrid Chen
outreach@dinela.com
424.262.2660
WHAT DO I GET FOR PARTICIPATING?
As a participating restaurant, you will receive:
  • A listing on DineLA.com (1.9M+ average pageviews season over season).
  • A dedicated menu page to showcase your approved menu(s). Menu page includes your restaurant logo, website, and contact details.
  • Your booking widget will be placed conveniently next to your menus.
  • Menus submitted by Tuesday, June 17, will receive a dedicated menu callout through @DineLA’s IG Story (500K+ followers).

 

The Dine LA Program will be promoted through:
  • A robust paid advertising plan that includes street pole banners and highway billboards.
  • Top tier broadcast segments and digital publications like CBS, NBC, KTLA, LA Times, Eater, and LA Weekly.
  • Promotion to major convention attendees at Los Angeles Convention Center.
  • Additional promotion through industry partner channels like MICHELIN and OpenTable.
EXCLUSIVE ADVERTISING OFFERS
Participating Dine LA restaurants receive discounted advertising opportunities during the current Dine LA Restaurant Week period (June 24, 2025 through August 8, 2025).
 
CLICK HERE to view the exclusive offers. For questions and interest, please contact Nikki Joseph at njoseph@latourism.org.
HELP US PROMOTE YOU
Help us promote YOU during Dine LA Restaurant Week! Follow these steps to be considered in our promotions through social, editorial and media pitches.
 
  • Submit your menus by Tuesday, June 17 for a dedicated Instagram Menu Callout
  • Tag @DineLA in your Instagram posts and stories
  • Submit photos of your dining spaces and beautifully plated Dine LA dishes below 
 
CLICK HERE to upload your images and sign the imagery release form. 
 
Some guidelines below: 
  • Upload up to 3 hi-res images (minimum 1MB file size).
  • signed image release form is required for any restaurant submitting images for our use in promotion of their restaurant(s).
  • Images must not include people’s faces and text or be too stylized. 
Hot tip: Good lighting is key when it comes to enticing photos! See below for examples of imagery that is engaging:

 

DOWNLOAD DINE LA RESTAURANT WEEK LOGOS