The China-Ready Program

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Our “Nihao China” initiative has achieved tremendous success as more than 150 member businesses have participated in China-Ready programming during its three years. L.A. Tourism now has more than 50 designated China-Ready members that we work closely with to attract and serve our Chinese guests. Our partner and consultant China Luxury Advisors continues to be a valuable resource.


Although our “Nihao China” three-year program has come to an end, our China-Ready members will continue to enjoy access to receptive tour operator events and sales calls, opportunities to host FAM groups and continued in-market promotional efforts.


If you would like further information or have questions, please contact


If your company would like to launch your own internal China Ready program or provide your staff with additional training, we recommend you contact: