LOS ANGELES TOURISM PRESIDENT AND CEO ADAM BURKE APPOINTED TO U.S. TRAVEL AND TOURISM ADVISORY BOARD
LOS ANGELES, CA (January 11, 2023) – Earlier today, Commerce Secretary Gina Raimondo announced that Adam Burke, President and CEO of Los Angeles Tourism & Convention Board, has been appointed to the U.S. Travel and Tourism Advisory Board (TTAB). In this capacity, Burke will join a select group of 32 tourism industry leaders who are charged with advising the Secretary on how government policies and programs affect this vital sector of our nation’s economy. In addition, TTAB members will provide ongoing counsel to Commerce on current and emerging issues to support the industry’s long-term sustainability and growth.
Upon learning of his appointment to the TTAB, Burke shared: “I consider it both an honor and a responsibility to serve our industry in this capacity, and I’m humbled to support the Commerce Department’s vital work. Secretary Raimondo has been a true champion of travel and tourism, offering critically needed support as we’ve navigated the recovery process.”
Burke went on to state: “I’ve previously had the privilege of assisting the TTAB on several initiatives, and their leadership and insights have helped Commerce address some of the most pressing issues facing our industry. I look forward to joining this esteemed group of tourism leaders as we work together with Secretary Raimondo to accelerate the pace of recovery for one of our nation’s leading economic drivers.”
Burke will serve a two-year term on the TTAB, effective January 10. First chartered in 2003, the TTAB has provided guidance on a range of issues including travel facilitation, visa policy, infrastructure, aviation security, tourism research, climate and economic sustainability.
Burke has served as Los Angeles Tourism’s President and CEO since 2020. A seasoned travel and tourism executive with more than 25 years of industry experience, Burke joined the organization as Chief Operating Officer in 2016, and previously served as Senior Vice President of Customer Loyalty for Hilton Worldwide with global management responsibility for the award-winning Hilton Honors program.
SVP, Global Communications
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Los Angeles Tourism & Convention Board (Los Angeles Tourism) is the non-profit destination marketing and sales organization for the Los Angeles tourism industry and the ultimate resource for where to stay and play in the L.A. area.
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