January 2015 - Lodging Metrics


Property of Discover Los Angeles

January 2015

  • Los Angeles ranked 5th place among the Top 25 Markets with a Occupancy rate of 71.6%, down -2.7% over the same period last year (73.6%).

      - Markets ranking higher are Miami (82.9%), Oahu Island (81.2%), Orlando (76.1%), and San Francisco (73.2%).

  • Contributing factors for the decline in YOY occupancy were:

     - The shift of the Grammy Awards from January 2014 to February 2015.

     - The 2014 BCS National Championship Football Game, held at the Rose Bowl in Pasadena, did not occur in 2015. 

     - Adverse East Coast and Midwest weather hampering air travel.

  • Los Angeles ADR was $148.95 and ranked 6th among the Top 25 Markets, up +1.3% compared to the same period last year ($146.98).
  • Los Angeles RevPAR was $106.62 and ranked 6th among the Top 25 Markets, down -1.4% compared to the same period last year ($108.11).
  • Rooms nights sold were 2.18 million countywide, reflecting a -1.3% decrease over January 2014 (2.20 million room nights).
  • The LAX area (78.6%) and Beverly Hills/Westside L.A. (76.0%) both reported the highest Occupancy rate for the month. 
  • Long Beach (+9.4%) and South Bay (+6.3%) reported the largest YOY RevPAR growth.