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News & Notes - April 2017

04/18/2017

Discover Los Angeles

Discover Los Angeles launched its ‘Everyone is Welcome’ initiative in key international markets. ‘Paper Planes,’ created by Discover L.A.’s in-house creative team, is an inspirational journey that takes viewers through the streets and shores of Los Angeles. Set to the soundtrack of L.A.-local Father John Misty’s song, “Real Love Baby,” it features cameos of famed street art by Shepard Fairey and DourOne; Madonna’s choreographer Megan Lawson and dancer, Jo’Artis Ratti (Big Mijo); and, Layla Shaikely, creator of the #mipsterz (Muslim hipsters) trend. Half of the cast for the video were literally chosen on the streets of L.A., in real-time. The spot delivers an authentic message of hope, wonder and the destination’s willingness to accept everyone with open arms.

MEET L.A. Exchange 2017

04/18/2017

The fourth annual meetL.A. Exchange is a unique opportunity to interact with the Sales team from The Los Angeles Tourism & Convention Board. The reverse trade show between L.A. Tourism’s sellers and the local hotel community is a place for thoughtful connections aimed to educate one another on market trends, destination updates and discuss business opportunities.

February 2017 Lodging Metrics

04/12/2017

Discover Los Angeles

Los Angeles ranked 7th place among the Top 25 Markets with an Occupancy rate of 80.4%, down -3.7% compared to February 2016 (83.5%).

Party girls in the pool at The Standard Downtown L.A.

DIY Coachella in Los Angeles

04/11/2017

Jonathan Palmer

Do not despair, ye haters and losers, we’ll make our own Coachella! There are plenty of options right here in L.A. It’ll be cheaper, tastier and about 30 degrees cooler. 

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