LATCB AT WORK – JULY 2014

07/08/2014

Discover Los Angeles

LATCB attended a series of travel trade seminars organized by the U.S. Commercial Service to promote American destinations to the Brazilian market. The seminars were held May 19 in Rio De Janeiro, and May 22 and 23 in São Paulo. The event offered a valuable opportunity for Imaginadora, LATCB's new in-market Brazil representative, to promote the destination to the more than 1,500 Brazilian tour operators and travel agents in attendnce.

AMERICAN AIRLINES BRAZIL TOP 10 FAM, JUNE 2-5

LATCB hosted a fam trip for the top-selling agents from American Airlines Brazil. The fam tour was held May 2-5 and included visits to L.A.’s top attractions and restaurants, and a special awards dinner. 

MEXICO CITY-VIRTUOSO GROUP FAM, JUNE 11-12

LATCB’s international team partnered with Visit California to host representatives from the Virtuoso Group, the travel industry’s leading luxury network. The itinerary showcased L.A.’s newest products and services to help them expand their product knowledge of Los Angeles and assist with developing new tour packages. The group also learned about all of Los Angeles International Airport’s (LAX) worldwide flight connections. The group toured some of the top attractions in Hollywood.

VISIT CALIFORNIA INTERNATIONAL STAFF FAM, JUNE 20-22

The LATCB International Team hosted a fam trip for Visit California’s global staff, June 20-22. Visit California brought the newest members of their international team to California to train and experience Los Angeles’ unique attractions and products first hand so they could be as equipped as possible to promote Los Angeles. The attendees represented a many of L.A.’s largest and emerging international market countries, including Brazil, China, India, Japan and South Korea, and focused on travel trade, PR and media. They visited some of L.A.’s top attractions, and shopping and dining destinations, toured hotels, and went on a guided bike tour of Santa Monica and Venice Beach.

VISIT CALIFORNIA INDIA PRODUCT MANAGER FAM, JUNE 22-24

LATCB partnered with Visit California CA hosted a FAM for a group of India’s product managers June 22-24 with the goal of expanding destination product knowledge to foster development of new itineraries from this market. The group experienced top attractions, dining and shopping in Downtown L.A. and Beverly Hills and went on a guided bus tour.

VISIT CALIFORNIA 2014 CALIFORNIA CUP GOLF INVITATIONAL. YOSEMITE, MAY 31-JUNE 3

LATCB co-sponsored the 11th annual California Cup Golf Invitational, May 31-June 3 in Yosemite, CA. The event drew 57 participants including senior management from international airlines, tour operators, receptive tour operators and international travel trade partners Brand USA & Visit California. Guests attended from all key international markets including Canada, U.K., France, Germany, Korea, Japan and Australia. The four-day event provided valuable opportunities to promote LATCB members and partners directly to travel buyers.

May 2014 Lodging Metrics

07/07/2014

Discover Los Angeles

Los Angeles ranked 5th place among the Top 25 Markets with an Occupancy rate of 79.5%, up +5.2% compared to the same period last year (75.6%).

Los Angeles Art Deco Hotels

07/05/2014

Tara de Lis

Art Deco was one of the most popular design styles of the early 20th century. Following on the heels of the Art Nouveau movement, it flourished in the period between WWI and WWII, and in many ways went hand-in-hand with the joie de vivre of the Jazz Age. Art Deco buildings are sleek in style, often painted in bright colors, with dramatic expressions and geometric motifs. Los Angeles is home to many fine examples of Art Deco, among them these five historic hotels.

The Best Lobster Rolls in Los Angeles

07/02/2014

Bill Esparza

The East Coast clam shack, oyster house, and fish house trend keeps growing which means the lobster roll is here to stay. Today you can find lobster rolls in Los Angeles in every venue from food trucks to fine dining. And while the purist debate rages on how much mayo should be in a cold lobster roll, or how buttery a Connecticut-style hot lobster roll should be, and whether to seek out split buns from the East Coast or find a local roll, Angelenos are tearing through a ton of lobsters each day without a care. Here are 10 great spots around L.A. to get a lobster roll.

Hidden Gems in Los Feliz

06/26/2014

Esther Tseng

Whether the Hills, Estate, Knolls or Village of Los Feliz, this neighborhood is proudly inhabited by a diverse set of ethnicities, ages and incomes. Los Feliz, along with Griffith Park to the north, made up one of the first land grants in California, to Corporal José Vicente Feliz.

With Hollywood to the west, Silver Lake to the south and Atwater village to the east, the hillside neighborhood is home to some of the most outstanding architecture in Los Angeles County, but also the birthplace of many a motion picture and TV studio. Read on and discover the must-see, hidden gems of Los Feliz, from an architectural landmark to a red-hot dining destination.

The Best Ramen Bowls in Los Angeles

06/26/2014

Joshua Lurie

Ramen, the savory Japanese noodle soup, has grown from a dorm room staple to an artisan phenomenon. Now, almost every L.A. neighborhood has at least one viable ramen option, and parts of town like Little Tokyo, Little Osaka, and Torrance, are bubbling over with rich, flavorful broth. Learn about nine of the best ramen bowls in Los Angeles.

The Best Pho Restaurants in Los Angeles

06/24/2014

Clarissa Wei

Pho has been around for a century and is indisputably the national dish of Vietnam. A good pho takes hours to make; beef bones and parts are simmered under low heat to obtain a rich, complex flavor. Pho is typically divided into two camps. Southern pho is the more common one, with an abundant use of spices and flavorings (fish sauce, hoisin, etc.) and versatile cuts of meat like tripe and brisket. Northern pho is much more simplistic - the noodles are flatter and wider, and the focus is on its pure beef broth. The main ingredients are rice noodles and thinly sliced raw beef. In the north, accoutrements are not necessary. Here are ten great places to get your pho fix in Los Angeles.

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