More than 30 of L.A.’s leading museums and performing arts groups will be featured in L.A. Tourism’s annual multiplatform cultural tourism marketing campaign April 6-May 17. Visitors who book a minimum of one night at an L.A. hotel will receive vouchers for admission discounts up to 50% for two adults as well as special offers at museum stores.
Visitors will have the opportunity to sample the best of L.A.’s cultural offerings in art, dance, history, music and science —from the Annenberg Space for Photography to the Zoo. Now in its seventh year, the campaign (formerly known as Discover the Arts in Los Angeles) has been renamed Culture LA: Find What Moves You to better capture the diversity of L.A.’s cultural destinations.
Participating institutions in the 2015 campaign are:Annenberg Space for Photography; Aquarium of the Pacific; Autry National Center; Battleship IOWA; California Science Center; Craft & Folk Art Museum; East West Players; Fowler Museum at UCLA; Geffen Playhouse; Getty Center & Getty Villa; Hollywood Museum; Huntington Library, Art Collections and Botanical Gardens; Japanese American National Museum; LA Plaza de Cultura y Artes; LA Stage Alliance; Los Angeles Chamber Orchestra; LACMA; Los Angeles Master Chorale; Los Angeles Museum of the Holocaust; Los Angeles Zoo & Botanical Gardens; Music Center; Museum of Latin American Art; Museum of Tolerance; NoHo Arts District; Skirball Cultural Center; Ronald Reagan Presidential Library; USC Pacific Asia Museum; Valley Performing Arts Center, and Zimmer Children’s Museum.
For more information, visit discoverLosAngeles.com/cultureLA.